The Blog - By Our Founder Jacynth

Fabric Up-Close

  • Should I Wear Viscose?

    “I refuse to wear anything that’s polyester or viscose.” Sound familiar? Even if this view isn’t something you adhere to, it’s quite likely a friend does. I’ve already addressed why it’s time to have a rethink when it comes to polyester, so this time I’m talking viscose (or viscose rayon, or jus...
  • What Actually Is A Bias Cut?

    “What’s in a name? That which we call a rose by any other name would smell as sweet.” Yes, yes we all know that immortal Shakespeare line. But let’s get real for a minute: names are pretty important. From your own to that of a brand, a name is ingrained in one’s identity. So when you start up yo...