The Blog - Written By Our Founder Jacynth

    The Art of Looking Effortless

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    Effortless = confidence. Confidence = style. The most important aspect of looking effortless is attitude. Within the men’s style scene the term ‘sprezzatura’ is one of the highest of compliments. The Italian concept encourages a 'sartorial nonchalance'; to hide all care and effort put into an outfit with an air of indifference. And this is just as applicable to women.If you’ve put a fantastic outfit together, but seemingly couldn’t care less about it, that screams confidence. It looks as if you just threw it on without any real consideration and automatically happened to look fabulous. So to achieve real effortlessness,...

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    The Fabric of India: an insight into India's fascinating textile heritage

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    On Saturday 3rd October, the V&A opened its doors to its latest star exhibition: ‘The Fabric of India’. I had the pleasure of previewing it and, given the V&A’s reputation for exceptional fashion exhibitions, and the fact this was the first major exhibition ever that has purely focused on Indian textiles, I had high expectations.My standards were also set by the fact I travelled around Northern India last March on a once-in-a-lifetime trip and, whilst it didn’t focus on them, textiles were a recurring theme. In Jodphur I visited an amazing warehouse producing the finest quality pieces for international names...

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    Dear Fashion Labels, Coolness doesn't have an age limit

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    Last August, before The-Bias-Cut.com's founder Jacynth discovered the fantastic designers featured today, she set out to understand more about age-prejudice within the Fashion Industry. What she discovered was disappointing, but only spurred her on more: A few days ago I went to some trade shows to uncover labels ideal for The-Bias-Cut.com. But, whilst I was presented with hundreds of stunning collections, I left bitterly disappointed. Expectantly there were a limited number of designers whose outfits would be ideal for women past their 40s. But I was also dissatisfied by the clothing that supposedly spoke to the over 40s market. There...

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    Diamonds are a girl's best friend, but pearls are a woman's

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    I’m going to admit something controversial: I prefer the Keira Knightly version over the Colin Firth BBC adaptation of Pride and Prejudice. But without sparking a heated debate, one reason is because of the overall styling of the film. One of my favourite scenes is Mr Bingley’s white ball: the outfits are fabulous, from Miss Bingley’s cutting edge empire gown, to the Bennet sisters’ more modest and conservative ones. And something that always stood out to me was Elizabeth Bennet’s hair. Individual pearls woven through the hair is an elegant look but is also a change to the usual way...

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    Fashion Needs to Consider More and Stop Misrepresenting Women in their 50s and 60s

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    I was recently flicking through Vogue’s ‘Ageless Style Issue’ on my coffee table. Its message is laudable, but its contents are conflicting. Whilst, as per most issues, it continues to address fashion for the 20-40 year old consumer, it barely touches on women over 50. For example, in its article ‘Swing Time: Worn High or Low, the ponytail is a classic- but doesn’t it have an age limit?’, the magazine argues this hairstyle can be one for all ages. Except the oldest women it considers pulling off a ponytail is Gwyneth Paltro. She’s 42. The magazine continues this sentiment with...

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